Product Marketing Manager

Tinvio

Marketing | Singapore

# Develop our growth strategy, execution, and optimization of all marketing initiatives in Singapore (and APAC) through strong analytical skills and properly managed timelines with the focus of maximizing speed and effectiveness of our merchant acquisition
# Plan, design and lead campaigns across all marketing channels (digital marketing, search engine presence, events, email drip marketing, content, partnerships etc.)
# Develop strategy, planning, and execution of brand campaigns across that educate potential merchants, retain existing merchants, drive network value and enhance brand equity
# Own all the all social media accounts and digital assets for Tinvio in Singapore, and closely monitor, track, and report analytics to ensure they align with our growth KPIs (merchant acquisition, activation, retention, cost per metric, ROI etc.)
# Manage a budget, allocate a proper spending across all channels, continuously working on enhancing the ROI

Qualifications
# Passionate about growth hacking and have at least 3-5 years of experience driving comprehensive and integrated digital marketing initiatives
# Solid organisational skills, excellent verbal, written, and interpersonal skills, able to calmly and confidently communicate with all levels of the organization and with external parties.
# Hands-on and demonstrable experience of crafting and leading social media content, from initial brief through to implementation and iteration
# 3-5 years of proven success and high initiative in creating effective demand generation for technology products through digital marketing campaigns
# An eye for detail and a quick wit – believing that typos, sounding robotic, and generic content is totally unacceptable.
# Critical: Native fluency in English and the right to work in Singapore
# Bonus: Multiple languages, product or digital marketing experience in F&B or hospitality, and/or SaaS performance marketing experience targeted at business owners

Culture
# Join a team of bold, passionate, smart people who want to work hard and play to win
# Generous perks, awesome open office culture, fair compensation to help you work better