Social Media Expert


Marketing | Algiers, DZ

Jumia is the leading pan-Africa e-commerce platform. Founded in 2012, Jumia’s mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to consumers, while helping businesses grow as they use our platform to reach and serve consumers.

Our platforms consist of our marketplace, which connects sellers with consumers, our logistics service, which enables the shipment and delivery of packages from sellers to consumers, and our payment service, which facilitates transactions among participants active on our platform in selected markets. Through our online platforms, consumers can access a wide range of physical and digital goods and services, fashion, electronics, beauty products and also hotel and flight bookings or restaurant delivery.

With over 3,000 employees in 14 countries spanning across 6 African regions, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating sustainable impact for Africa. Jumia offers unique opportunities in a vibrant and booming environment, creating new jobs, new skills, and empowering a new generation. We are looking for talented people with a passion for Africa to join our team and embark on our exciting journey!


Job description

As Social Media manager, your role will be to support Jumia developing its brand on various SoMe channels (Instagram, FB, YouTube, Twitter). You will leverage and develop the community of influencers that Jumia has in its network. You will execute our content strategy across all SoMe, designing posts that generate engagement.

Ultimately your goal will be to contribute to making Jumia a cool brand, associated with trendy content and positive conversations. Thus, you will be at the core of the Jumia brand building strategy.

You will need to be extremely tuned to trends, influencers, and generally speaking be completely passionate about Social Media.


Your responsibilities will include

  • Plan and execute quality content aiming to improve Jumia’s content quality. 

  • Make checks on all our SoMe on a daily basis

  • Plan content weekly to ensure posts generate the right level of engagement

  • Collaborate with graphics team to ensure quality visuals for your content

  • Be ahead of the curve for all the viral trends

  • Trending products, challenges, reposts, videos, etc….

  • Share best practices across countries

  • Generate weekly plans and reports to improve KPIs

  • Review Social Media Sentiment through Social studio

  • Understand the drivers & design actions to correct any negative trajectory

  • Coordinate with CS interacting with our followers and customers on a daily basis

  • Monitor implementation and scale up Jumia’s relationship with influencer

  • Ensure growth on # influencers participating to Jumia’s campaigns 

  • Assess the quality of the influencers and emulate the community

  • Frequently interact with them to ensure they are excited to work with Jumia

  • Monitor the impact of their posts on some performance indicators 

  • Engagement levels on their posts, # orders, etc



Who we´re looking for

  • Passion for social media scene and trends

  • Fast learning abilities and analytical skills

  • Previous experience with social media (eg working in an agency) a plus

  • Well organized and ability to simultaneously handle multiple projects

  • Excellent communication skills in English, and willingness to be immersed in a very international and entrepreneurial environment


We Offer

  • A unique experience in an entrepreneurial, yet structured environment

  • The opportunity to become part of a highly professional and dynamic team working around the world

  • An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders for our future internet ventures