July 4, 2019

Seeking Europe’s Best Startups: Applications Open for The Digital Top 50 Awards
  • For the third DT50 awards, Google, McKinsey and Rocket Internet have teamed up, along with Freshfields, to recognise Europe’s leading startups.
  • Applications are now open across 4 categories: Best B2B Startup, Best B2C Startups, Best Early Stage Startup and Best Social Impact Startup.
  • Unique benefits for startups include exposure at TechCrunch Disrupt in Berlin, mentoring opportunities, access to a network of leading decision-makers and cash prizes of 50,000€ in total.


Off the back of a bumper year for European IPOs, Google, McKinsey and Rocket Internet have joined forces for the third edition of The Digital Top 50 Awards, with additional backing from Freshfields law firm. Formerly created under the patronage of Mr Carlos Moedas, European Commissioner for Research, Science and Innovation, the awards are aimed at bolstering Europe’s thriving tech scene, and recognising the continent’s most promising startups. Accompanied by the knowledge and resources of academic and research partners such as INSEAD, Ashoka and RWTH Aachen University, the DT50 brings together a wealth of expertise to support Europe’s digital ecosystem.


Startups from the EU and from EFTA countries can apply at www.dt50.org until 22nd September 2019. The Awards cover the full spectrum of the ecosystem across the following categories: 


  • B2B Startup
  • B2C Startup
  • Early Stage Startup
  • Social Impact Startup


Applications will be evaluated by DT50’s Executive Jury, a hand-picked panel of experts, veterans in venture building and growth mentoring, which will be announced shortly. 50 finalists will be selected as this year’s cohort and offered the opportunity to exhibit their business live on stage and meet investors at TechCrunch Disrupt in Berlin. The jurors will then select one winner per each category.  


Winners will benefit from an intensive mentoring package, structured consulting & coaching programs from all DT50 partners. They will get access to a vast network of leading decision-makers, all positioned to help them grow their business faster. Lastly, the winners of the social impact & early startup categories will both receive a cash prize of 25,000 Euros. 


Konstantin Mehl, Founder and CEO of Kaia Health and DT50 winner in 2018 says: 

“The DT50s are far more than just an award that ends with the ceremony. The winners receive individual and hands-on support from globally successful players to be more successful. And it helps the entire European tech ecosystem to become more competitive.”


Sandra Fründt, Marketing Director, Google says: 

“The European tech economy has massive momentum. We want to be a helpful partner for startups of every stage, from founders with a concept to those running a scale-up. Creating opportunity for everyone is at the core of our work and we provide a series of tools, products and programmes to help startups grow and succeed. The DT50 is an exciting opportunity that helps the new generation of talent grow faster through access to leading network and mentoring opportunities." 


Karel Dörner, Senior Partner, McKinsey says: 

“ The DT50 award provides a platform for some of the most creative, talented and entrepreneurial individuals in Europe and adds force to a rising tide of European innovation. This is an opportunity for Europe to develop the next generation of digital leaders and businesses. McKinsey’s mission in this is to support young tech companies to become tomorrow’s unicorns. We partner with ambitious entrepreneurs and connect them with our diverse group of digital, analytics and design experts to help them rapidly grow, transform and scale.”


Alexander Kudlich, Board Member and Group Managing Director of Rocket Internet, says: 

“We have joined forces with Google and McKinsey in order to enable a unique platform for top entrepreneurs to get access to a diversified network of Europe’s tech leaders. It is a great opportunity for aspiring companies to gain a solid ground in the highly-competitive startup market. Rocket Internet has a lot of experience in incubating and investing in online business models worldwide. We want to share our expertise and help shape the digital startup ecosystem in Europe.”


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